White Day in Korean Culture: Candy, Love, and a Surprise Tradition 🍬

white day in korean
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Suh ChangWhoon

Written by 서 창훈, a certified Korean teacher with 14+ years of experience in Japan. He previously worked as a government officer, cybersecurity consultant, and English interpreter. Today, he teaches Korean in real classrooms without complex grammar explanations — instead, he trains students’ brains to speak naturally. His unique method is now the foundation of all his Korean courses.

Table of Contents

Have you ever heard about White Day in Korea?

In many countries, people give chocolate or flowers on Valentine’s Day. But in Korea, there’s another special day one month later—March 14, called 화이트데이 (White Day). That’s how you say White Day in Korean.

White Day is a fun tradition in Korean culture, but many foreigners are surprised when they hear about it for the first time.

✅ Example

Original Korean Sentence
남자가 여자에게 사탕을 줘요.

Pronunciation Guide
남자가 (nam-ja-ga) 여자에게 (yeo-ja-e-ge) 사탕을 (sa-tang-eul) 줘요 (jwo-yo).

Meaning and Context
남자 (man) 가 (subject marker) 여자 (woman) 에게 (to) 사탕 (candy) 을 (object marker) 줘요 (give; polite form).

English Translation
A man gives candy to a woman.

Literal Translation
Man give candy to woman.

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Happy White Day in Korean 💝

On White Day, boys usually give candy or small gifts to girls. This is different from Valentine’s Day in Korea, where girls give chocolate to boys first.

Unlike some Western holidays, Koreans don’t really have a specific greeting for White Day like “Happy White Day.” Instead, people might say things like:

  • “화이트데이 뭐 받았어?” (What did you get for White Day?)
  • “화이트데이 선물 줬어?” (Did you give a White Day gift?)
  • “오늘 화이트데이네!” (Today is White Day!)

Most conversations around White Day focus on asking about gifts or casually mentioning that it’s White Day, rather than formal greetings. It’s more common to hear friends teasing each other about what they gave or received than exchanging holiday wishes.

What is White Day in Korea?

You might ask, What is White Day in Korea, and where did it come from?

White Day started in Japan, then came to Korea in the 1980s. In Korea, it became popular fast. The idea is this:

On Valentine’s Day, girls give chocolate.

On White Day, boys return the favor with candy, cookies, or small presents.

It’s not only about love. These days, even friends and classmates exchange sweets.

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✅ Example

Original Korean Sentence
화이트데이는 3월 14일이에요.

Pronunciation Guide
화이트데이 (hwa-i-teu-de-i) 는 (neun) 삼월 (sam-wol) 십사일 (sip-sa-il) 이에요 (i-e-yo).

Meaning and Context
화이트데이 (White Day) 는 (White Day is the topic) 3월 ( March) 14일 (14th day of the month) 이에요 (is; polite present tense form of “이다” – to be)

English Translation
White Day is on March 14th.

Literal Translation
White Day is March 14th. 

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white day in korean

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White Day Korea Gifts – What Do People Give?

So, what are common White Day Korea gifts?

The most popular one is 사탕 (sa-tang), which means candy. But many people also give:

Chocolate (yes, again!)

Cookies

Plush toys

Handwritten letters

Small accessories, like a bracelet or keyring

It depends on your relationship. For friends, candy is enough. For couples, people often prepare something more special.

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✅ Example

Original Korean Sentence
나는 친구에게 쿠키를 줬어요.

Pronunciation Guide
나는 (na-neun) 친구에게 (chin-gu-e-ge) 쿠키를 (ku-ki-reul) 줬어요 (jwot-sseo-yo).

Meaning and Context
나 (I) 는 (subject marker; indicates the subject of the sentence) 친구 (friend) 에게  (to) 쿠키 (cookie) 를 (object marker) 줬 (gave) 어요 (polite sentence ending).

English Translation
I gave a cookie to my friend.

Literal Translation
I gave cookie to friend.   

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Why Is It Called White Day?

Some people wonder, why is it called White Day? Why not “Candy Day” or “Return Day”?

The “white” comes from the idea of something pure and clean. Also, in the early days, people gave white-colored candies, like marshmallows. That’s why the name stuck.

White is also a color that feels bright, like spring. Since March is the start of spring in Korea, the name matches the mood.

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FAQs (What You Might Still Wonder About)

1. ❓ Do people celebrate White Day in Korea every year?

Yes, White Day is celebrated every year on March 14 in South Korea. It’s a widely recognized day, especially among students and young adults.


2. ❓ Is White Day a public holiday in Korea?

No, White Day is not a public holiday in Korea. Schools and businesses operate normally, but people often exchange gifts in the evening or during school hours.


3. ❓ Can foreigners participate in White Day in Korea?

Yes! Foreigners are welcome to join in. Many people find it fun to follow Korean customs and give small gifts to friends or loved ones.


4. ❓ What is the difference between White Day and Pepero Day?

White Day (March 14) is about returning gifts after Valentine’s Day. Pepero Day (November 11) is a separate event where people give Pepero snacks to show affection or friendship.


5. ❓ Do women ever give gifts on White Day in Korea?

Traditionally, men give gifts on White Day, but nowadays it’s becoming common for women to also give gifts in return, especially in modern or mutual relationships.


6. ❓ How is White Day in Korean schools?

In Korean schools, students often bring candies to share with classmates. It’s usually done in a light and playful way, not always romantic.

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Final Thoughts:

White Day in Korea is not just a sweet version of Valentine’s Day. It has its own meaning, culture, and even its own Korean word: 화이트데이.

For foreigners, it can be fun to join in. Even if you’re not in a relationship, giving a small candy to a friend or teacher can make someone smile. Understanding White Day in Korean culture is also a good way to connect with people—and learn the language, one cute holiday at a time.

Have you ever received a gift on White Day? Or would you like to give one in Korea someday?

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